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our story

Whateva Lola is designed and owned by Nat McPherson; a 25 year young gal who loves the color pink and eating gluten free cookies. Whateva Lola is a lifestyle brand for women who do and wear whateva they want.

Nat also is a full time content creator over on her Instagram: @natlovesthat. Nat started her blog in 2015 and has since worked with over a dozen brands such as Honda, Aerie, Urban Outfitters, and Disney.She continues to share her love for photography, fashion, and design daily!

Nat hopes to inspire women to find their creative voice in this world! And her biggest motto in life is “Just Keep Glowing.” So for those who dare to dream big, this brands for YOU!